The featured snippet is the box at the top of Google that answers a question directly. Winning it can double your click-through rate.
1. Target Question-Based Keywords
Featured snippets almost always answer a question. Structure your content around "what is," "how to," and "why does" queries.
2. Answer Concisely in 40-60 Words
Right after the H2 heading containing the question, answer it in a clear 40-60 word paragraph. Google pulls this directly into the snippet.
3. Use Lists and Tables
Numbered lists and comparison tables have the highest snippet win rate. Structure steps clearly.