Writing the article is 20% of the work. Distributing it is the other 80%. If you publish without a distribution plan, you're building in the dark. Here's your checklist.
Immediately After Publishing
- Share on X/Twitter (main points as a thread)
- Post on LinkedIn (full article or key insight)
- Share in relevant Reddit communities
- Submit to Hacker News if developer-focused
- Post link in your email newsletter
Within the First Week
- Cross-post to Medium and Dev.to (with canonical link back to your site)
- Answer relevant Quora questions and link to your article
- Share in relevant Slack and Discord communities
- Pitch to newsletter curators in your niche
Ongoing
- Update old articles with links to the new one
- Monitor Search Console for keyword rankings
- Refresh the article every 6 months with new data